Built around your key moments.
Vesting events, raises, liquidity moments, capital decisions — the system is positioned for flexibility when they arrive. You shouldn't have to start from scratch.
StratFinx
For what comes next.
StratFinx works with individuals, families, founders, executives, and startups making important decisions about wealth, capital, and long-term direction. We help bring clarity to those decisions — and discipline to what follows.
Our approach
Important decisions should be made with intention.
In wealth management, that means thinking carefully about investment management, cash flows, and capital allocation.
In strategic finance advisory, it means aligning strategy and execution so decisions lead to the right outcomes.
Every decision has a consequence map.
Before making important decisions, we model what it means for your timeline, your optionality, and your future. The effect of a decision today compounds for years. We account for that before you act.
Positioned before the moment arrives.
Every scenario we model is a decision made in advance. When reality catches up to the strategy, we are not reacting — we are executing. The goal is not to respond faster. It is to already know how.
How we help
Two disciplines, one standard of thinking.
Wealth Management and Strategic Finance Advisory are distinct services with the same underlying goal: helping clients make informed decisions, act deliberately, and stay aligned with what matters most.
Better decisions, made with purpose.
The focus is not just on strategy, but on execution — helping clients move with greater clarity, purpose, and follow-through.
Clarify prioritiesUnderstand what matters most before acting.
Connect the moving piecesKeep decisions aligned across capital, timing, and objectives.
Support executionTurn good thinking into action, not just discussion.
Focus on outcomesMake decisions that hold up over time.
Capital managed in context.
Our approach to wealth management is rooted in wealth strategy. Capital is managed in context — with attention to how investment decisions, cash flows, liquidity, and capital allocation affect the portfolio over time.
Investment managementPositioning the portfolio with long-term objectives in mind.
Cash flow awarenessMaking decisions with liquidity and spending realities in view.
Capital allocationPortfolio, real estate, education, and more. Directing resources with the broader picture in mind.
Complexity in contextWhen equity, bonuses, or concentrated positions become a larger part of the picture.
Strategy that moves into execution.
We work with startups on the financial decisions that shape growth and direction. That can include financial operations, fundraising, and major transitions such as M&A or an exit.
OperationsBringing more structure and clarity to financial decision-making inside the business.
FundraisingHelping clients prepare and move through fundraising with greater discipline.
M&A and exitsSupporting major transitions with a clearer understanding of implications and tradeoffs.
ExecutionTurning strategy into action rather than leaving it at the idea stage.
Who we serve
From personal to business.
We work with clients navigating meaningful financial decisions and looking for advice that is deliberate, coordinated, and practical.
A more thoughtful approach to wealth, capital decisions, and long-term direction — with attention to how investment choices, cash flows, and major life events shape the bigger picture over time.
Advice for those managing the overlap between personal wealth, ownership, compensation, and business outcomes. Founders and executives often need to coordinate equity, vesting, liquidity timing, and broader wealth decisions together rather than separately.
Strategic finance support for companies navigating growth, fundraising, and major transition points where execution matters as much as strategy. Growth-stage startups often face increasing demands around financial rigor, investor readiness, and transaction preparation.
Next step
The first conversation is about fit.
If there is alignment on goals, complexity, and the kind of relationship you are looking for, we can build from there.